SEO
Compliance-first technical SEO, content strategy, and link building — for categories where most of the usual tactics are off-limits.
Best for
Regulated brands that cannot buy their way to every keyword.
How we run it.
We start with the technical base and the index itself — architecture, crawl, and hreflang mapped against the markets you are actually licensed to take a customer in — because the quickest movement usually comes from pages Google has already found and is quietly discounting. We do not buy links, run private networks, or spin up a doorway page per market: a manual action in a grey-area category is far harder to argue back than in a benign one, so authority is built through digital PR and content the site can defend. The call a generalist gets wrong is that a page here has to survive two reviews rather than one, because copy written around payouts and returns is the same copy that gets an ad account restricted, so ranking pages are drafted against platform policy as well as the keyword.
What’s included.
- 01Technical audit and site architecture
- 02Regulated-category content strategy
- 03Digital PR and authority building
- 04Multi-geo and hreflang handling
Questions about SEO.
- Can you do SEO for a prop trading, forex, or iGaming site without triggering a manual action?
- SEO can be run in prop trading, forex, and iGaming without the tactics that attract a manual action, because the risk sits in the shortcuts commonly sold into those categories rather than in the categories themselves. Bought links, private networks, and duplicated market pages are all far harder to recover from once a grey-area domain has been actioned. We audit the technical base and the existing index first, then build authority through digital PR and content the site can defend under review.
- How do you build backlinks for a grey-area brand when mainstream publishers refuse the category?
- Link building in a grey-area category is a sourcing problem before it is an outreach problem, because many publishers decline the vertical on sight rather than on merit. We work through trade and category press, original data and commentary a desk can genuinely use, and the licensing and market footprint the brand already holds as the news hook. Anything sold as a guaranteed placement at a given domain rating is a network, and we will not put your domain into one.
Rest of discovery.
All 16 services →Let's find out if we can move your number.
Thirty minutes, no deck. You describe the problem, we tell you whether we have solved something like it and roughly what it would take.
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